I’ve compiled a list of some of my favorite SEO tools and web sites that I have found very easy to use and helpful. I present this list to the attendees at the SEO workshops I conduct around the State. I hope you find these tools useful to help optimize your web site.
Why Top Spots in Search Engines Matter
- SE Click Through Percentages – http://www.slowseo.com/articles/search-engines/click-percentage-search-engine-positions.html
Keyword Research
- Google Keyword Tool – https://adwords.google.com/select/KeywordToolExternal (FREE)
- Wordtracker – www.wordtracker.com (PAID)
- Nichebot.com – www.nichebot.com (PAID)
Baseline Assessment
- Google Analytics – www.google.com/analytics (FREE)
- SEO for Firefox – a Firefox web browser plug in that is helpful for quick analysis
http://tools.seobook.com/firefox/seo-for-firefox.html - Rank Checker for Firefox – http://tools.seobook.com/firefox/rank-checker/
- HitTail – add some code to your web site to track ‘long trail’ keyword phrases
http://www.hittail.com/ - Page Strength Tool – provides a ‘score’ of your web site and offers tips on how to improve it’s visibility – http://www.seomoz.org/trifecta
- Yahoo Site Explorer (great to check back links & indexed pages) – https://siteexplorer.search.yahoo.com
Organic SEO
- Factors that Affect Page Ranks – http://www.seomoz.org/article/search-ranking-factors
Link Building
- Ideas for Generating Links to your Site
http://thelinkspiel.blogspot.com/2007/09/help-im-new-i-need-links-what-can-i-do.html - Tool for Comparing Back Links with Competition – http://tools.marketleap.com/publinkpop/
- Link Search Tool – http://www.soloseo.com/tools/linkSearch.html
Local Search
- GetListed.org – http://getlisted.org/
General
- Sphinn – excellent source for latest developments in SEO – http://sphinn.com/
- www.seochat.com – forum with lots of helpful tips and tools for SEO
- SEO Text Browser – see how search engines ‘see’ your web site – www.seo-browser.com
